Cracking The About Page Code

As a founder or a brand, your mission and methodology—and especially your story—are the factors that jump off the page. 

Whether you’re writing your first About page or improving an existing one, make your About page stand out by injecting your vision and your values into your copy. So that you can tell your story, connect with prospects, and convert visitors into customers, all via your About page!

For the full show notes, visit https://www.ashleesang.com/episode57

 

 

RESOURCES MENTIONED:

• Sign up for Lunar Lemonade Astrology’s “Lemonade Newsletter” for monthly business horoscopes and musings: https://lunarlemonade-astrology.ck.page/newsletter
• Listen to my interview with Laura: https://www.ashleesang.com/episode8.
• Read this post about your own personal jargon: https://ashleesang.com/whats-your-own-personal-jargon
• Bonus: Read this post about whether or not to include jargon in your copy: https://ashleesang.com/to-jargon-or-not-to-jargon
• Join me for a FREE About You Audit on April 11: https://lu.ma/9o70zdz2

 

CONTINUE THE CONVERSATION:

• Sign up for the Toward Purpose & Progress Newsletter: https://www.ashleesang.com/newsletter 
• Download A Visionary’s Guide To Elevator Pitches: How To Talk To Real People About What You Do And Why It Matters: https://ashleesang.com/podcastfreebie 
• Book a free Alignment Call to chat about if we're the right fit to work together: https://www.ashleesang.com/align 
• Follow me on Instagram: https://www.instagram.com/ashleesangconsulting 
• Add me on LinkedIn: https://www.linkedin.com/in/ashleesang